make it easy for Real Aussie Blokes to find the clothes they want to wear – at
a decent price – in sizes that actually fit them – our business runs as a shop
front, online and we have started Australian made manufacturing operations.
After Paul had another
experience of not being able to find a shirt that fit, we started to question
if perhaps he was not the only one. We
started to research and people watching – in shopping centres, events, city
malls, regional centres. –He was not the only one – we saw many men stuffed
into clothes that did not fit them – or so big they looked like maternity
wear. We started looking into the brands
available and finding styles that appreciate the proportions of the substantial
man – The REAL Aussie Bloke
Anecdotally we found that the
Aussie Menswear Industry is suffering from neglect and abuse – it is tired and
disinterested. Once popular stores
closing everywhere – think Roger David and Ed Harry’s
We looked at the former
champions in the industry – Stubbies, King Gee, Billabong, RM Williams – what
happened to them?
So, we decided to become the
HERO that the Aussie menswear industry needed –
Here is an Aussie Bloke – We
feel confident that even he has trouble finding gear to fit when he is not
wearing his custom-made armour
So, as we gathered information,
we knew that we needed to test our idea with real Blokes. We started a market stall that we took to
weekend markets in many locations- suburban and regional markets around South East
Queensland – and Central Queensland –
We were getting such good
feedback we opened a shop and got our website going
All the time talking with Aussie
Blokes and the people who shop for them – we have literally spoken to thousands
of people – they wanted what we wanted – Quality, Value and Fit
The shop went well in Northern Brisbane,
but we chose too small a space and could not grow the shop as we wanted. – We
couldn’t find affordable space and decided to see if online only would
It mostly did but got too hard
to manage out of our spare room that became 2 & 3 rooms – so we found a
great spot in Gladstone and opened our current store in the Valley Shopping
Centre. The response from Gladstone has
We have gone from this
……..to this – and see continued
Running our business online only
gave us time to look at manufacturing – we had already noted a gap in the
products offered in the Aussie menswear industry
We developed our Weekenders
shorts – we wanted to create the MOST COMFORTABLE Shorts you will ever wear –
and we seem to have succeeded. We have sold hundreds of them now and get
continuous feedback on how great they are to wear. We have had one pair
returned as faulty and replaced them immediately – that customer went on to buy
4 more pairs,
We are very proud to say that
100% of people – for women too – who try them on buy them – They really are the
most comfortable shorts you will ever wear – in sizes to fit 80 to 180 cm waist
– just in black for now – with more colours coming soon
These shorts are 100% Australian
made – from Paul’s design, to the Technical side of pattern making to the
fabric – to the people who put them together – ALL Aussie Made
We are proud of these shorts and
our future designs – we have had industry experts laugh at us for insisting on
Aussie Made – perhaps we can offer their kids a job one day?
We are proud of these shorts and our future designs – we have had industry experts laugh at us for insisting on Aussie Made – perhaps we can offer their kids a job one day?
Aussie Blokes Clothes – The Story so far…… Where to Next ?
Aussie Blokes Clothes today offers a great range of sizes from XXS to 10XL + In men’s casual and workwear
We have strong relationships
with some of Australia’s biggest suppliers with some already working with us to
present bigger sizes in their current ranges
With our commitment to Excellent
customer service – Our shop and online sales continue to grow
Our Brand is gaining its own
Identity – Aussie without being Bogan – inclusive – easy going- We have a very
strong social media presence with a strong following especially on Facebook –
recently we were proud of an exceptionally good month with over a million views
on our page
Lots of training and experience
give us confidence that our business knowledge, systems and practises are
compliant and current and scalable
We love our business and work at
it full time – every day
After 3 years we are totally
committed to the success of our business We love it – We live it
We believe we have created a strong and solid foundation for Aussie Blokes Clothes to go to the next level and we are looking for partners on this road to HERO-Dom
Three years ago, we decided to
help Aussie Blokes into Clothes that are decent quality, a reasonable price and
actually fit them because after a lifetime of experience we knew those clothes
are not easy to find.
Since then we have spoken to
thousands of people who have told us we are right.
On January 26, 2019 our business will be 3
The support, interest, input,
knowledge, fun and gratitude we have received since then are priceless.
Starting with a 3×3 market stall,
a handful of Polo shirts and buckets full of passion we have now progressed to
a 170m retail outlet/ distribution centre.
From one supplier we now have access to some of the biggest menswear
brands in Australia and can access just about anything that a customer may request. From Sizing Small to 5XL to Infants up to
10XL is some brands. From a Facebook
profile of close family and friends only to a record month in December where we
were in front of nearly a million people.
Our true aim is to create the
clothes that our customers are looking for.
Clothes built to a Real Bloke frame – not the skinny leg, badly proportioned,
microfibre, cheap as chips offerings available now. We want to manufacture in Australia and have
been laughed at for it. Manufacturing in
Australia is not cheap and not easy – but we are determined. We have made a start with our Weekender
Our Weekender Shorts fill a real
gap in the market. Real Blokes are
loving them. We can honestly say that
100% of Blokes who try them on – buy them.
Many insist on wearing them home once they have them on.
On Christmas Day just gone we had
a very happy moment late in the day as we pictured perhaps hundreds of men
around the country – sitting back and enjoying the day – comfortable and content
in their Weekenders. Nice!
Over the coming year we intend to
extend the colour and size range in the Weekenders. Sizing will be 80-180cm – covering up to a 2m
waist – in comfort. New colours will be
available soon too. Then we will work on
some shorts to Work in.
As always – Tell us what your
want. Tell your Mates.
We are committed to Quality, Value and Fit for Real Aussie Blokes and the Best is yet to come.
Ever wondered what happened to that shirt you bought him for Christmas last year?
Have you seen that look of appreciation for the lovely gift followed by the ….. ‘I will try it on later’?
He is a bigger size and anything over a Large looks big enough to you?
Sometimes its hard to know what size or colour they may want – sometimes you just left it too late.
Aussie Blokes Clothes can help
We will return your voucher to you via email – to print or forward to him – with a year to spend it.
We are available via phone or email. We will help with any questions about a choice that will mean he gets something that fits and suits him.
Let us know who your Voucher is to and from in the notes section when ordering. Let us know if a special message can be included. If you need any further information just give us a call or email and we will get back to you ASAP. We are working up until Santa arrives – and Christmas day is our only day off .
And you won’t be wondering about what happened to that shirt last year?
(Hint – have a look at the back of the wardrobe. We know a lot of Aussie Blokes have a little pile of clothing there that was never gonna work)
Christmas Gift Vouchers Now Available – in values of $25/$50/$100/$200
The Aussie Blokes Team would like to thank you for your support this year and hope we can keep on bringing you the gear you need – in sizes that fit – with good prices and decent quality – into 2018 and beyond
If your family and friends ask you what you would like for Christmas – just send them to Aussie Blokes Clothes. In the next few days we will have Gift Vouchers available with values at $20/$50/$100. We will send these to you via email and this makes a very easy – even last minute – gift.
Or perhaps you are looking for some Summer gear to get you through the Festive Season? Contrast Polos come in some very appropriate Christmas Colours – Red with White contrast plus a heap of other great colours – up to a 5XL and just a little more Stylish than our Standard Polo – On special now at $25.
While we are always available and happy to take the time to chat through our products with you to ensure you get what you need – many of our suppliers are closed from 22 December to 2 January. So if we do not have the stock there could be a delay on your orders of nearly two weeks. Not ideal for us either but its Christmas for them too!
Merry Christmas Mate
Thanks for making this a great year for us and look forward to more of the best value Aussie Blokes Clothes in 2018
We are celebrating 1000 likes on Facebook with 10% Off Sitewide
Just in time for Summer – Quality Value and Fit – For All Aussie Blokes to Size 10XL
Add Coupon Code 1000mates at Checkout to ensure your Discount
Please let us know if you are looking for something that you cannot find on our Site as we can probably get it! We have access to many suppliers and just cannot show all the products we have access to.
We are happy to discuss discounts for bigger orders – especially for workplaces, clubs and teams. We can arrange personalisation for you too – embroidery etc,
Call or email at any time – 04 1616 8765 or email@example.com
Check out our new gear from Farah, Bisley, Ruggers
For now we have closed our retail shop – and as yet have not found another retail site that suits our needs.
We have our online shop as always and will have time now to add a lot of new products that will offer real Quality, Value and Fit for Aussie Blokes (and of course, always, a little for the Ladies and for the Kids)
Aussie Blokes Clothes has also relocated to the Bush – bit of a tree change in Central Queensland for the winter – much warmer and very peaceful.
This move will also give us more time to concentrate on our manufacturing plans. Our first run of Weekenders Shorts was a big hit and now we can move into a full size and colour range. Unfortunately because of our Australian Manufacturers other commitments it may be 6 weeks before our next order of Weekenders is available for sale. Apologies to those who are waiting for this.
As always we encourage you to email or call at anytime we can help. If you have a favourite brand that we do not show on our website – chances are we can get it – please just ask and we will search our mountain of suppliers to ensure you get what you need.
Anzac Day – Ready for a game of Two Up with your Mates
Wikipedia Says …..
Two-up is a traditional Australian gambling game, involving a designated “spinner” throwing two coins or pennies into the air. Players bet on whether the coins will fall with both heads (obverse) up, both tails (reverse) up, or with one coin a head and one a tail (known as “odds”). It is traditionally played on Anzac Day in pubs and clubs throughout Australia, in part to mark a shared experience with Diggers through the ages.
A person is selected as the spinner (generally greeted to loud calls of “Come in spinner!” from the rest of the players). The spinner tosses the coins in the air using the kip until he wins or loses.
The basic format of the game:
Two heads means the spinner wins.
Two tails means the spinner loses.
Odds (“one them”) means the spinner throws again.
The spinner is required to place a bet before his first throw that must be covered (equalled) by another player. If the spinner wins he keeps the bet and cover, otherwise it goes to the player who covered the bet. The boxer takes a commission out of this bet.
The other members of the group place side bets (bets against each other) on whether the spinner will win or lose and the result of the next throw.